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moves money YourStory October 25, 2026

Discover how Superminis, Nayam by Lakshita and Broadstar are scaling nationally with Myntra’s platform capabilities

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Myntra’s Big Fashion Festival (BFF) gives brands an opportunity to reach shoppers across India. This year, the event features 21,000 emerging brands and labels, including 13,000 participating for the first time, and more than eight million styles, twice the selection of the previous edition. Brands also have access to Myntra’s 80 million-plus monthly active users, technology, creator ecosystem and nationwide reach.

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