Dutch startup Innercrowd raises €750K to turn festival fans into marketers

Innercrowd has raised €750,000 in funding to accelerate its international expansion as festivals across Europe look for new ways to drive ticket sales. The company already works with more than a hundred festival organisers, including clients in the Netherlands, Belgium, Germany, Bulgaria and Poland. The funding comes as festivalgoers become more selective and increasingly delay ticket purchases amid a crowded festival market and rising costs.