Insta360 conquered 360 cameras — now it’s eyeing glasses
AI Summary
It's right there in the name: "Insta360" makes 360-degree cameras, ones that film every angle simultaneously so you can shoot first and frame later . It didn't invent the idea, but Insta360 has become so synonymous with 360 cameras that it dominates the category with 73 percent of worldwide marketshare . It's preparing to ship so many cameras, it just spent $298 million - more than GoPro's entire valuation - on memory chips alone.
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