Saudi Arabia's PIF Reportedly Considers Merging EA With Savvy Games Group
AI Summary
A Bloomberg report published on September 10 says that Saudi Arabia's Public Investment Fund (PIF) is reportedly looking at merging Electronic Arts with Savvy Games Group. Such a merger could bring together franchises such as EA Sports FC, Madden NFL, Battlefield, The Sims, Pokémon Go, and Monopoly Go within a single gaming company. The PIF's executives are evaluating the option as a means of better coordinating their increasing number of gaming assets.
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