Coca-Cola’s AI Just Solved Retailers’ Inventory Headache

Coca-Cola thinks its artificial intelligence just solved one of the oldest headaches in retail: knowing what to stock, and how much to buy. Coke Buddy, Coca-Cola’s self-ordering platform for retailers, lets merchants buy products through its app, website or WhatsApp, with personalized purchase suggestions, promotions and order tracking built in, according to the company’s product page . A feature inside Coke Buddy called Perfect Basket, goes further, using Coca-Cola’s Central Recommendation Engi