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moves money TNW September 01, 2026

The FTC says Amazon charged advertisers the wrong price 80% of the time

The FTC says Amazon charged advertisers the wrong price 80% of the time
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Amazon runs a second-price auction for its search ads, a system in which the winning advertiser is supposed to pay one cent more than the next-highest bid. The Federal Trade Commission now alleges that Amazon charged advertisers their full winning bid roughly 80% of the time instead. The agency and 22 states sued Amazon on […] This story continues at The Next Web

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