Flipboard acquires Portland startup Graze in bid to ‘re-orient the attention economy’

Graze co-founders Peat Bakke (left) and Devin Gaffney. (Graze Photo) Portland-based social media startup Graze is joining Flipboard in a strategic acquisition aimed at expanding open social protocols and giving users control over their own content algorithms. Founded by Devin Gaffney , Peat Bakke and Andrew Lisowski — starting from a blog concept and officially forming 21 months ago — Graze has grown into an engine for the open social web.