Nothing’s next big bet reportedly puts smartphones on the back burner

TL;DR Nothing is reportedly shifting to an AI-first strategy, with wearables and audio products taking priority over smartphones in a phased rollout expected to begin later this year. The rumored first wave includes AI-powered earbuds, speakers, headphones, and a smartwatch, while retaining Nothing’s signature transparent design language. The report remains unconfirmed, but if accurate, it could mark Nothing’s biggest strategic shift yet.