Android TV has a healthy lead over Apple, but one rival remains untouchable

Credit: Edgar Cervantes / Android Authority TL;DR Android TV accounts for 14% of respondents’ most-used TV setups, ahead of Apple’s tvOS at 8%. Roku and Fire TV remain far ahead, combining for 54% of primary TV and streaming player setups. Viewers value easy search most, while the top AI request is filtering out recommendations they probably won’t like.