Kenyan companies must disclose when people interact with AI under new policy

Kenyan companies must inform customers when they interact with artificial intelligence (AI) systems on their platforms under a draft government policy that would introduce transparency requirements for the technology. The proposed Kenya Artificial Intelligence and Other Emerging Technologies Policy says individuals “are entitled to know when an AI system is acting on them” and requires organisations to disclose when customers are communicating directly with AI. If adopted, the requirements could