When AI Stops Experimenting and Starts Scaling [Sponsored]

For a decade, virtual try-on technology has been the industry's perennial "almost." The idea—letting shoppers see how a jacket or a shade of lipstick would actually look on them—was always compelling. Brands had to feed in expensive 3D product data, tools choked on badly lit selfies, and the results looked more uncanny than useful. Generative AI can now turn a standard product photo into a 3D model that simulates cut, drape and fabric in real time, witho