Amazon Revamping Prime Video to Spotlight AI

Amazon ’s founder reportedly sees Prime Video as the place to tout the company’s AI efforts. Jeff Bezos has urged Prime Video boss Mike Hopkins to revamp the streaming service to make artificial intelligence (AI) a starring role, Reuters reported Thursday (July 23), citing four sources with direct knowledge of the matter. That led to an in-house project called Lighthouse, which would give the more than 200 million people who use Prime Video a better glimpse at Amazon’s AI capabilities, which the