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pulse TelecomLead July 21, 2026

Top Smartphone Vendors in India: Vivo Leads as Omdia Reports 13% Shipment Decline in Q2 2026

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India’s smartphone market witnessed a sharp slowdown in the second quarter of 2026, with shipments declining 13 percent year on year to 33.9 million units, according to Omdia. India smartphone shipment market share Q2 2026 Rising memory costs pushed handset prices higher, reducing affordability in the mass-market segment of the Indian smartphone market. Delayed consumer upgrades ahead of festive offers, depreciation in rupee, inflation, and weak summer retail demand also contributed to the decli

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