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world view TechNode July 09, 2026

Porsche’s first-half deliveries fall 16%, China sales plunge nearly one-third

Porsche’s first-half deliveries fall 16%, China sales plunge nearly one-third
AI Summary

Driven by pressure in the Chinese market and the expiration of US electric vehicle tax credits, Porsche delivered 122,306 vehicles worldwide in the first half of 2026, down 16% year over year. Deliveries in China plunged nearly one-third from a year earlier, which Porsche attributed to challenging market conditions and its continued focus on a value-over-volume sales strategy. In North America, Porsche’s largest sales region, first-half deliveries fell 13%, while deliveries in Europe excluding G

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