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moves money PYMNTS.com July 09, 2026

Top of Wallet, Top of Mind: How Credit Unions Grow Deposits Through Conversion

Top of Wallet, Top of Mind: How Credit Unions Grow Deposits Through Conversion
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If you run a credit union, you’ve already won the hard part. Sixty-one percent of your members consider you their primary financial institution, and 87% are very or extremely satisfied. No digital bank or FinTech is close.

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