The Indus Valley Raises $17 Mn To Scale D2C Kitchenware Business

D2C kitchenware startup The Indus Valley has raised $17 Mn (around ₹161 Cr) in its Series B funding round led by Gaja Capital, with participation from existing investors DSG Consumer Partners, Rukam Capital and The Chennai Angels. The Chennai-based startup plans to deploy the fresh capital for product innovation, strengthening its omnichannel distribution, and deepening brand presence. Founded in 2016 by Jagadeesh Kumar and Madhumitha Uday Kumar, The Indus Valley claims to offer toxin-free, non-