Why advocates say “inclusive succession” is a hidden market opportunity for Canada

It may be less “sexy” than raising venture dollars for a brand-new AI startup, but a new report argues that encouraging Canadians to take over existing, profitable companies deserves just as much attention. “Talented, capable entrepreneurs from underrepresented communities are starting businesses from zero.” A qualitative study by national non-profit Pitch Better and CQ Business Consulting—funded in part by the Canadian government—found that, despite a $2-trillion market opportunity, people inte