Apple's 2026 Back to School Offer Expected to Begin by Next Week

Apple's annual Back to School promotion will return by next week, according to Bloomberg 's Mark Gurman . Last year, college students and educational staff could receive a free accessory like AirPods 4 or an Apple Pencil Pro with the purchase of a qualifying Mac or iPad model. It is unclear what Apple plans to offer this year, but given the company has just raised prices on all Macs and iPads , this year's Back to School promotion will be rather bittersweet.