Meta Launches AI Companion App to Help Facebook Creators Grow

Meta is giving Facebook creators a new AI-powered tool as it looks to keep them active on the platform and reduce their dependence on outside apps for content planning and performance insights. The company has announced that it is reworking its Creator Studio product into a standalone AI companion app designed to help creators manage their pages, understand audience behaviour, and improve engagement more easily. The app, which Meta is currently testing with a limited group of creators, places th