Nothing just unlocked a huge Best Buy expansion

TL;DR Nothing’s smartphones and audio products are now available in more than 500 Best Buy stores across the US, marking its largest retail expansion in the country to date. The company says its US business grew rapidly in 2025, with unit sales rising 120% and revenue jumping 175%, helping fuel its broader retail ambitions. Shoppers can now try products like the Phone 3, Phone 4a Pro, Headphone A, and Ear 3 in person before buying.