MacBook Neo is So Popular That Apple Reportedly Doubled Production

On an earnings call in late April, Apple's CEO Tim Cook said that customer response to the MacBook Neo was " off the charts ," and the popularity of the laptop has reportedly led the company to significantly boost production. Apple supply chain analyst Ming-Chi Kuo this week said he believes that MacBook Neo shipments to Apple were doubled from an initial target of 5 million units to 10 million units in 2026 at some point after the laptop launched in March. Apple was very optimistic about the Ma