Freshworks deploys partner flywheel to unlock mid-market opportunity at scale

As enterprise software companies race to close the gap between product capability and market reach, the distribution scale — a company’s ability to move product through partner networks at volume and velocity — has emerged as the critical engine of growth. For mid-market software-as-a-service providers, the challenge is not just building a great product — […] The post Freshworks deploys partner flywheel to unlock mid-market opportunity at scale appeared first on SiliconANGLE .