Netflix goes vertical with its new mobile app

The next time you open Netflix’s app, it may look a lot more like YouTube, Instagram, or TikTok . That’s no accident: On April 29, the streaming service begins rolling out its biggest mobile redesign in years, with a major focus on vertical video. Netflix is launching the new mobile UI in the U.S., U.K., Canada, and a handful of other countries now, with plans to expand globally in the coming months.