AI-Powered Surveillance Pricing Facing Bans in 26 States
A number of states have moved to ban so-called “surveillance pricing” amid pushback from consumers and advocacy groups. That’s according to a report Thursday (May 14) by Money, which notes this pricing practice comes as algorithmic technology grows in sophistication, letting retailers more easily leverage personal data to set individualized prices. Critics say that because AI-assisted programs can determine exactly how much a shopper is willing to pay at any given time, it could potentially make