Apple Stops Vision Pro Development After Weak Sales and High Return Rates

Apple has halted development of the Vision Pro headset due to weak sales and a high return rate, according to sources cited by MacRumors. The decision follows last year's M5 processor update, which failed to boost sales significantly. Since its launch in 2024 at a price of $3,499 , Apple reportedly sold only a few hundred thousand units in total, with fewer than 100,000 units shipped each month during that year.