iPhone 18 Pro May Have 'Aggressive' Starting Price Despite RAM Crisis

While the ongoing RAM chip shortage is leading some Android smartphone makers to increase prices , one analyst believes that Apple will have an "aggressive pricing strategy" for the upcoming iPhone 18 Pro and iPhone 18 Pro Max. In a research note with GF Securities today, analyst Jeff Pu said that he expects Apple to continue to outperform in the smartphone market by avoiding significant price increases. He previously predicted that the starting prices of the iPhone 18 Pro models will be unchang