From dishes to diapers: Seattle home-help startup Rosie raises $7M, eyes Austin and S.F. in 2027

Rosie COO Karthika Shankar, left, and CEO Mitra Raman started out doing the work themselves — watching kids, folding laundry and organizing garages for the company’s first customers — learning and building the business as they went. (Rosie Photo) Mitra Raman was making dinner one night, watching her young son play with the babysitter, when she realized she wanted to trade places. “I’m his parent,” she recalls thinking.