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gossip MacRumors October 19, 2026

RIP, MacBook Ultra

RIP, MacBook Ultra
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Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28 , and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name . The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple would expand its lineup of "Ultra" products this year was off the mark. Related Roundup: MacBook Pro Tag:

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