Cancellation may be a creator’s biggest turning point: Varun Mayya

Building a founder brand is increasingly becoming part of the startup playbook, but finding an audience takes more than posting regularly on social media. It requires years of experimentation, a willingness to stand apart, and the ability to adapt as technology and audience expectations change, according to Varun Mayya, Founder and CEO of AEOS, a content and media-tech company. Speaking at the closing session of Day 1 of YourStory’s startup-tech summit TechSparks in Bengaluru, the content creato