Hostinger’s Auksė Žirgulė on winning customer experience in the AI era

As AI lowers technical barriers in website building by making coding cheap and accessible, where does this leave businesses building for an online audience? During a fireside chat on the inaugural day of TechSparks 2026 on October 13, Shradha Sharma, Founder and CEO of YourStory and The Bharat Project spoke with Auksė Žirgulė, VP of Product at Hostinger about the changing customer expectations as AI takes over the bulk of software building. Žirgulė highlighted on that experimentation is now the