Companies must rethink how they build and scale intelligence, says AMD official

Zaid Ghattas, General Manager at AMD, METAP region. AMD’s Zaid Ghattas explores why scaling enterprise AI in the UAE demands integrated infrastructure, measurable business outcomes and governance from the outset E ven in the most advanced AI markets, one thing is becoming clear: adoption is relatively easy; scaling is more difficult. This is evident across the UAE, where national AI ambitions are accelerating rapidly, from the UAE AI Strategy 2031 to landmark investments in sovereign AI infrastr