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gossip Innovation Village | Technology, Product Reviews, Business October 09, 2026

Apple Reportedly Cuts iPhone 18 Pro Orders as Demand Softens

AI Summary

Apple has asked some suppliers to reduce component production for the iPhone 18 Pro and iPhone 18 Pro Max after higher prices and rising memory costs weighed on demand, Nikkei Asia reported on Friday. The report said Apple had cut its October component orders by at least 15% compared with its original requests. Sources cited by the publication estimated the reductions at between 15% and 20%.

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