Exclusive: Amid protests, MeitY widens labelling for social media beyond synthetic content

– With inputs from Nikhil Pahwa MediaNama has found that the Ministry of Electronics and Information Technology (MeitY) has asked social media platforms to give priority to complaints from “authorised government agencies” about content with “potential implications for public order” . Multiple sources have confirmed that the advisory, dated October 8, 2026, has been sent to platforms. The advisory asks platforms to “identify and appropriately label/contextualise manipulated, synthetically generat