Amazon will let sellers manage Walmart, eBay, Shopify and TikTok sales from their Amazon dashboards

Mary Beth Westmoreland, Amazon’s VP of Worldwide Selling Partner Experience, speaks Tuesday morning at Amazon Accelerate at the Seattle Convention Center. (GeekWire Photo / Todd Bishop) Amazon is introducing tools to let independent sellers manage their sales on four of its biggest rivals — eBay, Shopify, TikTok and, yes, even Walmart — from Seller Central, the same dashboard they use to run their Amazon businesses. The multichannel selling tools, announced Thursday at Amazon’s Accelerate seller