YouTube Expands Ask YouTube Into AI Shopping

YouTube is turning its AI-powered conversational search tool, Ask YouTube, into a shopping companion as the platform expands its use of artificial intelligence to help users discover and evaluate products. The company announced the new shopping features on Wednesday at its Made on YouTube event, building on Ask YouTube’s earlier role as a conversational search tool. Ask YouTube allows users to search the platform using natural-language questions, including detailed requests that go beyond tradit