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deep tech Tech.eu September 21, 2026

Adlyse wants AI agents managing ad campaigns 24/7

Adlyse wants AI agents managing ad campaigns 24/7
AI Summary

Engineering has accelerated dramatically because AI can now help build products, but advertising hasn't changed at the same pace. AI promised to free marketers from operational work, and advertising platforms are becoming increasingly agentic. Google, Meta, TikTok, and others are deploying their own agents that can recommend, and increasingly execute, actions for advertisers.

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