Pocket FM Eyes 15%-20% EBITDA Margin, Global Expansion With AI-Led Content Push

Pocket FM is betting heavily on AI to improve its content economics and lift its EBITDA margin to 15%-20% from around 5% currently, cofounder Prateek Dixit told Inc42. Dixit did not disclose a timeline for achieving the margin target. However, he said AI already powers about 90% of Pocket FM’s production, while its post-production process is entirely AI-driven.