OpenAI's new sponsored agents are happy to chat about selling you things

There's a new kind of agent coming to ChatGPT ads, and this one wants your money. OpenAI has begun testing Sponsored Agents, advertiser-backed bots that try to sell you things as part of a custom conversation. OpenAI said in a Wednesday announcement that Sponsored Agents were now being tested with select US advertisers already using its platform to put sponsored content in front of ChatGPT users.