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world view IEEE Spectrum September 15, 2026

The Mind-bending Joyrides That Gave Rise to Tesla

The Mind-bending Joyrides That Gave Rise to Tesla
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In 2003, Martin Eberhard, a cofounder of Tesla Motors , decided it was time to start wooing investors. To do that, however, he needed an electric car. So he talked to Alan Cocconi and asked if he could borrow the tZero , the revolutionary and blazingly fast electric roadster that Cocconi had built at AC Propulsion .

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