NODWIN Gaming forays into mainstream sports; ropes in ex-Adidas lead Gurbaksh Virdi

NODWIN Gaming has forayed into mainstream sports with the launch of a dedicated vertical, 'NODWIN Sports', and appointed ex-Adidas executive Gurbaksh Singh Virdi to lead the new division. This vertical will conceptualise and scale modern sports and active fitness competitions, cultivate mass-participation lifestyle properties, and collaborate with federations, governing bodies, rights holders and brands. Its operations will span four primary domains: developing new-age sports and mass-participat