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moves money PYMNTS.com September 14, 2026

Apple’s Three-Pronged Retail Revamp Resurrects the Genius Bar

Apple’s Three-Pronged Retail Revamp Resurrects the Genius Bar
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Apple is making design changes to its retail stores , Bloomberg reported Sunday (Sept. The changes are an acceleration of a retail strategy the iPhone maker has adopted in the last few years, focusing more on upgrades than opening new locations, the report said. Now, Apple’s new and upgraded stores will feature three key changes, according to the report.

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